Why is Multi Channel Customer Service Important?

We live in a time of plentiful choices. Making the most of it, many organisations or start-ups in globally are creating their impact, in the shortest possible time, by means of integrating multiple channels of customer service in their businesses. These channels include phone support, email and chat support, social media support, or even text […]

Navigating Your Way Past The “Trough Of Disillusionment” For Artificial Intelligence In Customer Experience

Guest blog by Steve Nuttall The hype around Artificial Intelligence technologies is at its peak. According to the 2017 Gartner Hype Cycle, emerging technologies such as deep learning, machine learning and virtual assistants are at the “peak of inflated expectation”. Cognitive expert advisors have passed this peak and are now descending towards the “trough of […]

Build Customer Empathy by Listening to Their Stories

Guest Post by Demian Borba Whenever I start a conversation with someone, I think about how I can best connect with that person. Sharing stories is an excellent way in. Stories not only reveal details about the storyteller, they allow you to connect on an emotional level. In fact, the connection may go even deeper. […]

5 Marketing Automation Strategies to Increase Profits

While the concept of automation has been around since the beginning of the industrial age, its presence in today’s economy seems to be growing at record speeds. New technologies, combined with a better understanding of how they work, have allowed business of all types to grow in ways previously thought impossible. One of the more […]

Customer Service: Its Importance and Value

Customer service is often overlooked by many companies because it’s hard to measure the direct value of providing great customer experience. In today’s highly competitive market, businesses have to make tough calls on what to focus on next to survive, and unfortunately, providing customer satisfaction is usually on the lower end of the list. Learn […]

Using Smart Technology for Smarter Customer Service

Smart technology is rapidly changing the world we live in today. From smart houses to high-tech artificially intelligent robots, the world we live in is being saturated with advanced technology that simplifies our lives today. One industry that is fully embracing artificial intelligence is customer service. Companies across many different industries are jumping on board […]

Managing Multiple Customer Channels

The way people reach your business’ customer support has changed significantly in the past couple of years, primarily because of the advent of the internet, social media and more importantly, smartphones. Companies are now expected to answer the customer’s grievances over a vast array of channels – these can include emails, messages over social media […]

Has customer service and experience changed? What’s next for your business?

Guest Blog By Cassie McInnes That is a very good question! The answer is yes, and no. I’ll explain why. Why the meaning of customer service and experience hasn’t changed The description of ‘customer’, ‘service’ and ‘experience’ remains the same in the dictionary: Customer: Someone who buys goods or services from a business or a […]

How to Do Customer Service The Right Way

Customer service is an extremely important part of a business. Your product is what catches your customers attention, and your service is what keeps them loyal. A strong company will already have great customer relationships. But a smart company will always be asking “What is good customer service?” If you are not constantly on the […]

How Do You Know If The Customer Service Representative You’re Hiring Will Boost Customer Loyalty?

Customer service, the faces behind the business. When hiring customer service representatives, it is important to look for people that will represent your company well. They are one of a few direct contacts that your customers will get. Because of this, it is extremely important to leave a good impression. Having friendly and helpful service […]