Guest Post by Demian Borba Whenever I start a conversation with someone, I think about how I can best connect with that person. Sharing stories is an excellent way in. Stories not only reveal details about the storyteller, they allow you to connect on an emotional level. In fact, the connection may go even deeper. […]
Guest Post by Yitzi Weiner at Authority Mag We had the pleasure to have a conversation with Jon Sculley, the former CEO of both Pepsi and Apple Thank you so much for your time. You have been at the helm of two legendary companies, Pepsi and Apple. Do they have a common denominator? Can you break […]
Ever wanted to get into the minds of your customers and figure out how they think? Ever wanted to know the best methods to convince someone to do something? As the study of the human mind and behavior, psychology has answers to what you’re looking for. Psychology is applicable to a wide range of fields, […]
Smart technology is what makes up the future, where electronic device usage is concerned. What started with the smart phone, at least on the consumer level, has now progressed to smart entertainment systems, smart vehicles, and even smart industrial as well as healthcare technologies. Even the elderly care sector has benefitted to some extent, from […]
Is your company including the essential parts of a marketing strategy? Do you know what to include? Chances are you’re missing some important parts that could help boost your business. Your marketing strategy is your business’s plan to gain new customers and to keep in contact with existing customers. This is essential when growing your […]
Have you been searching for good ideas for lead generation? Then you came to the right place, because we are going to be discussing different strategies that you can adopt for improving lead generation and growing the email list. We are covering 21 successful ideas for lead generation that seemed impossible in the beginning but […]
When you’re working online, targeting the right audience is your main concern as it goes hand in hand with your success. A business that is unable to reach its target audience doesn’t just experience lower visibility on the internet, it also has to face failing or lagging sales and a waste of resources since it […]
Customer service, the faces behind the business. When hiring customer service representatives, it is important to look for people that will represent your company well. They are one of a few direct contacts that your customers will get. Because of this, it is extremely important to leave a good impression. Having friendly and helpful service […]
The one key area that you need to look at when you want to run a successful business is ensuring that you can keep your clients happy. When your clients are happy they will look at your lead generation, customer service and marketing efforts as a source of validation that all the hard work your […]
Our world, filled with viral videos, constant facebook and twitter updates, and an unimaginable amount of snapchats being sent out, requires companies to be more responsible for their customers. With the click of a button a company’s reputation can be put to the test with millions of people viewing their services and interactions online. The […]
